TRUTH takes the āshamā and āpooā out of haircare āno sulfates, no silicones, only pure organic herbs & botanicals.
Meet the shampoo that tells the truth about clean.
TRUTH is a low-sudsing, plant-based formula made without harsh surfactants, synthetic foaming agents, or artificial fragrance. Instead of stripping your scalp, it works with your bodyās natural oils to restore balance and health.
You may notice less lather at first ā and thatās by design. The āno sham, no pooā cleansing method encourages your scalp to rebalance its pH and oil production naturally. After 3ā4 washes, most people find they can go 3ā5 days between washes, with hair that feels softer, cleaner, and lighter.
Why Youāll Love It
šæ Low-lather, gentle cleanse ā removes buildup without drying or irritating the scalp.
āļø Restores natural balance ā supports healthy oil production and pH equilibrium.
ā³ Longer between washes ā as your scalp adjusts, expect fresher hair for 3ā5 days.
š§ Nourishes, strengthens, softens ā cleans while protecting hairās natural moisture barrier.
š Pure, eco-conscious formulation ā 100% plant-based, toxin-free, biodegradable, and crafted in Canada.
