TRUTH Shampoo ā The āNo Pooā Way to Truly Clean Hair
Meet the shampoo that tells the truth about clean.
TRUTH is a low-sudsing, plant-based formula made without harsh surfactants, synthetic foaming agents, or artificial fragrance. Instead of stripping your scalp, it works with your bodyās natural oils to restore balance and health.
You may notice less lather at first ā and thatās by design. The āno pooā method encourages your scalp to rebalance its pH and oil production naturally. After 3ā4 washes, most people find they can go 3ā5 days between washes, with hair that feels softer, cleaner, and lighter.
Why Youāll Love It
šæ Low-lather, gentle cleanse ā removes buildup without drying or irritating the scalp.
āļø Restores natural balance ā supports healthy oil production and pH equilibrium.
ā³ Longer between washes ā as your scalp adjusts, expect fresher hair for 3ā5 days.
š§ Nourishes, strengthens, softens ā cleans while protecting hairās natural moisture barrier.
š Pure, eco-conscious formulation ā 100% plant-based, toxin-free, biodegradable, and crafted in Canada.
No Sham. No Poo. Just TRUTH. š
Bring salon-quality results home ā sustainably.
The TRUTH Shampoo Home Refill (1.5 L) is available in Vanilla Orange, Soft Lavender, or Bergamot & Ylang Flower ā three uplifting blends that deliver naturally balanced, truly clean hair without compromise.
Formulated with organic herbs, oils, and botanical extracts ā including rosemary, horsetail, sage, burdock, ginseng, and aloe ā each formula supports scalp health, strengthens follicles, and enhances natural shine from root to tip.
This pH-balanced, sulfate-free shampoo gently cleanses without stripping moisture, leaving hair soft, light, and vibrant.
Refilling your bottles saves plastic, energy, and waste, keeping your haircare pure and planet-friendly. Suitable for all hair types, including colour-treated and sensitive scalps.
Each 1.5 L Home Refill Box fills up to four standard bottles ā the smart, sustainable way to keep your routine planet-forward.
Directions:Ā Apply to wet hair and gently massage into the scalp. Rinse well and repeat ā youāll notice more lather during the second wash, signaling that your hair is truly clean. Follow with TRUTH Conditioner for balanced, silky results.
When switching toĀ our 100% natural and botanical shampoo and conditioner, your hair may undergo an adjustment period for the firstĀ few washes until any residual chemical build up has been washed away. Your scalp's oil production will also regulate during this time.
As your scalp adjusts, most customers report fresher hair for 3ā5 days.
Bergamot & Ylang Flower:
Aqua (Water) ⢠Helianthus Annuus (Organic Sunflower) Oil ⢠Prunus Amygdalus Dulcis (Organic Sweet Almond) Oil ⢠Equisetum Arvense (Organic Horsetail Herb) Extract ⢠Arctium Lappa (Organic Burdock) Root Extract ⢠Rosa Rubiginosa (Organic Rosehip) Extract ⢠Anthemis Nobilis (Organic Chamomile) Flower Extract ⢠Lavandula Angustifolia (Organic Lavender) Extract ⢠Tagetes Erecta (Organic Marigold) Flower Extract ⢠Vitis Vinifera (Organic Grape Skin) Extract ⢠Rosmarinus Officinalis (Organic Rosemary) Extract ⢠Persea Gratissima (Certified Biodynamic Avocado) Oil ⢠Macadamia Ternifolia (Certified Biodynamic Macadamia) Seed Oil ⢠Ceratonia Siliqua (Carob/Locust Bean) Gum ⢠Urtica Dioica (Organic Nettle) Leaf Extract ⢠Panax Ginseng (Organic Korean Ginseng) Root Extract ⢠Calendula Officinalis (Organic Calendula) Extract ⢠Camellia Oleifera (Organic White Camellia) Extract ⢠Olea Europaea (Organic Olive) Oil ⢠Decyl Glucoside (from Potato/Coconut) ⢠Theobroma Cacao (Cocoa) Seed Butter ⢠Glycerin (Organic, Vegetable) ⢠Cannabis Sativa (Organic Hemp) Seed Oil ⢠Panthenol (Vitamin B5) ⢠Cyamopsis Tetragonolobus (Organic Guar) Gum ⢠Avena Sativa (Oatmeal) Protein ⢠Citrus Aurantium Dulcis (Orange) Extract (Vitamin C) ⢠Citrus Grandis (Organic Grapefruit) Peel Oil ⢠Citrus Aurantium Bergamia (Organic Bergamot) Oil ⢠Cananga Odorata (Organic Ylang Ylang) Oil ⢠Olea Europaea (Olive) Leaf Extract ⢠Trifolium Pratense (Red Clover) Flower Extract ⢠Vaccinium Angustifolium (Blueberry) Leaf Extract ⢠Hippophae Rhamnoides (Sea Buckthorn) Extract ⢠Limonene ⢠Linalool ⢠Geraniol ⢠Farnesol ⢠Citral
naturally occurring in essential oils
Lavender:
Aqua (Water) ⢠Decyl Glucoside (Vegetarian cleanser for eco/natural foam, from Potato Oil & Coconut) ⢠Lavandula Angustifolia (Organic Lavender) Extract ⢠Rosmarinus Officinalis (Organic Rosemary) Extract ⢠Equisetum Arvense (Organic Horsetail Herb) Extract ⢠Anthemis Nobilis (Chamomile) Flower Extract ⢠Salvia Officinalis (Organic Sage) Leaf Extract ⢠Rosa Rubiginosa (Organic Rosehip) Seed Oil ⢠Calendula Officinalis (Organic Calendula) Flower Extract ⢠Arctium Lappa (Organic Burdock) Root Extract ⢠Helianthus Annuus (Organic Sunflower) Seed Oil ⢠Prunus Amygdalus Dulcis (Organic Sweet Almond) Seed Oil ⢠Persea Gratissima (Certified Biodynamic Avocado) Oil ⢠Macadamia Ternifolia (Macadamia) Seed Oil ⢠Ceratonia Siliqua (Carob/Locust Bean) Gum ⢠Olea Europaea (Organic Olive) Fruit Oil ⢠Glycerin (Organic, Vegetable) ⢠Cannabis Sativa (Organic Hemp) Seed Oil ⢠Panthenol (Vitamin B5) ⢠Cyamopsis Tetragonolobus (Organic Guar) Gum ⢠Avena Sativa (Oatmeal) ⢠Olea Europaea (Olive) Leaf Extract ⢠Lavandula Angustifolia (Organic Lavender) Flower Oil ⢠Trifolium Pratense (Red Clover) Flower Extract ⢠Vitis Vinifera (Organic Grape Skin) Extract ⢠Vaccinium Angustifolium (Blueberry) Leaf Extract ⢠Linalool ⢠Limonene ⢠Geraniol**naturally occurring in essential oils
Vanilla Orange:
Aqua (Water) ⢠Rosmarinus Officinalis (Organic Rosemary) Extract ⢠Equisetum Arvense (Organic Horsetail Herb) Extract ⢠Salvia Officinalis (Organic Sage) Leaf Extract ⢠Calendula Officinalis (Organic Calendula) Extract ⢠Arctium Majus (Organic Burdock) Root Extract ⢠Urtica Dioica (Organic Nettle) Leaf Extract ⢠Panax Ginseng (Organic Korean Ginseng) Root Extract ⢠Organic Glycerin (Plant) ⢠Decyl Glucoside (from Coconut/Potato) ⢠Sodium Cocoa Butterate ⢠Cannabis Sativa (Organic Hemp) Seed Oil ⢠Panthenol (Vitamin B5) ⢠Cyamopsis Tetragonolobus (Organic Guar) Gum ⢠Citrus Aurantium Dulcis (Organic Sweet Orange) Oil ⢠Vanilla Planifolia (Vanilla) Fruit Oil ⢠Olea Europaea (Olive) Leaf Extract ⢠Trifolium Pratense (Red Clover) Flower Extract ⢠Vaccinium Angustifolium (Blueberry) Leaf Extract ⢠Hippophae Rhamnoides (Sea Buckthorn) Extract ⢠Limonene ⢠Linalool ⢠Citral
(naturally occurring in essential oils)
100% Botanical, Colour Safe, Paraben Free, SLS Free, Sulfate Free, Chemical Free, All Natural, CertClean Certified, Gluten Free, Vegan, Refill